Plandalf

Countdown timers

Embed countdown timers on pages and in email while keeping the timer connected to the campaign state.

Countdowns show the active deadline for a promo. Use them to make the same campaign state visible on landing pages, sales pages, and emails.

Page countdown

<div data-plandalf-promo="early-bird"></div>

The SDK scans the page and mounts the promo widget into that element.

Pair with a checkout button

<div data-plandalf-promo="early-bird"></div>

<button
  data-plandalf-present="summit-ticket"
  data-plandalf-apply-promo="early-bird"
>
  Buy before the deadline
</button>

The first element renders the countdown. The button opens the offer and applies active promo-tier pricing.

Email countdowns

Email clients cannot run JavaScript, so email countdowns use an image URL generated by the countdown service.

<img
  src="https://countdown.plandalf.com/img?promo=early-bird&pf_ref={{subscriber.email}}&org=pk_live_..."
  alt="Time left"
>

Use pf_ref for participant tracking in links and countdown image URLs.

Builder context

Keep the deadline tied to the sale.

Timers are not just visual countdowns. The related product surfaces keep promo styling, coupons, deadline state, and checkout behavior connected.

The Numi coupon expiration settings panel.
Coupon expiry keeps the deadline enforceable after the countdown reaches zero.
The Numi coupon discount settings panel.
Coupon settings preserve discount behavior across checkout and follow-up.
The Numi offer editor automation tab showing sequence controls beside the checkout canvas.
Automation routes deadline follow-up without manual checkout changes.
Timers product Deadline funnels, launch windows, promos, and email countdowns. Coupons Discount records tied to checkout behavior. Coupon expiry The deadline field that keeps a campaign honest. Coupon Deadline Funnel A stack guide for coupons, timers, and follow-up.

Feature detail