App integrations

email

Connect Mailchimp to the platforms you already sell with

Use Plandalf to connect Mailchimp with checkout pages, payment flows, email tools, CRM records, access systems, tax engines, and webhooks.

How it works

Plandalf is the commerce layer between apps

Mailchimp keeps doing what it is best at. Plandalf handles the offer, checkout, buyer fields, payment context, invoice data, and post-purchase events that every other app needs.

Mailchimp is an email marketing platform with Customer Journeys (a workflow builder), a contact database, and pre-built forms. For promos, merchants most commonly embed the countdown GIF into a campaign and enrol new subscribers via a Customer Journey that POSTs to the promo's catch URL. ## What Plandalf does here - **Countdown in campaigns** — a simple `<img>` tag using Mailchimp's `*|EMAIL|*` merge tag serves a per-recipient animated GIF. - **Journey-driven enrolment** — Customer Journeys include a native Webhook action, so no middleware is required between Mailchimp and Plandalf.

Search paths

Pages this hub can feed

Product surfaces to check before wiring Mailchimp

A useful Mailchimp integration page should show where the operator configures Offers, payment options, invoices, Automations, integrations, and API settings before a developer ships the flow.

The Numi offer editor showing layout, product, theme, automation, invoice, and settings controls.

Offer setup before anything syncs

Mailchimp receives cleaner data when the offer, product, price, checkout mode, invoice, and automation path are defined first.

The Numi offer editor automation tab showing sequence controls beside the checkout canvas.

Follow-up starts from the purchase event

Mailchimp should get buyer, product, coupon, invoice, and offer context from the purchase event instead of a disconnected form submit.

The Numi offer editor showing hosted checkout mode controls.

Checkout can live on the site or app

Mailchimp can launch a hosted checkout, buy button, embedded flow, or SDK checkout depending on where the buyer starts.

Feature detail