Notes on checkout, offers, timers, and turning payment flows into real growth levers.
We started Plandalf because checkout is the most under-leveraged surface in most businesses.
You spend months tuning ad copy and landing pages, and then dump the user onto a one-size-fits-all
checkout that nobody on the team owns.
This blog is where we write about that — what we see across the customers we work with, what
patterns convert, and what’s shipping in the product.
What you can expect here
Teardowns. Real checkout flows, broken down into what’s working and what isn’t.
Pricing notes. How operators are packaging plans, running timed launches, and using save offers.
Product updates. When we ship something substantial, we explain why it exists.
If you’d rather get one email a month instead of checking the blog, the
newsletter covers the same ground in shorter form.
